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Google Analytics Interview Questions and Answers

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Freshers / Beginner level questions & answers

Ques 1. What is Google Analytics?

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic.

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Ques 2. What is bounce rate in Google Analytics?

Bounce rate is the percentage of single-page visits (i.e., visits in which the person left your site from the entrance page without interacting with the page).

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Ques 3. How can you track the performance of specific pages in Google Analytics?

Page performance can be tracked by using the 'Page' report in the 'Behavior' section of Google Analytics.

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